Morrisville, NC (March 30,  2023) – Nufarm Americas Inc. announced the EPA registration of Anuew™ EZ Plant Growth Regulator – a novel liquid formulation of its proven PGR – that will provide golf course superintendents with greater flexibility and ease of use while leveraging the benefits of labor savings and improved turf quality.

“As part of our commitment as a partner for growth, Nufarm has been the proven technical leader for this transformational PGR technology” said Vice President, Turf & Ornamental Sales, Blaine Pinkerton. “The culmination of decades of research, development, field testing and collaboration with our university extensions, partners and superintendents has made Anuew a golf course success story and we’re excited to offer the advantages that Anuew EZ will bring.”

Nufarm’s Anuew EZ liquid formulation is a late-stage GA inhibitor that delivers long-lasting growth regulation on cool-season turf and faster regulation on warm season-turf, saving superintendents time with less mowing and fewer clippings. The technology is also proven to improve turfgrass quality by shifting carbohydrates to the plant roots, visibly improving turf density, color and appearance. These benefits can help superintendents conserve resources while pursuing more pristine and playable conditioning.

“Anuew EZ is providing superintendents with tomorrow’s turfgrass technology to solve today’s challenges on their course,” said Nufarm’s US Golf Segment Lead Jeff Eldridge. “Nufarm has evolved a proven AI to deliver important results – now with even better application ease and flexibility.”

Nufarm will offer a demo program in June as state registrations are received for superintendents to trial a half gallon of Anuew EZ and see the results on their own course. Anuew EZ will be available in the fall as part of the upcoming Nufarm Edge Rewards Program.

Anuew EZ is labelled for all major warm- and cool-season turf, including Common and Hybrid Bermudagrass, Zoysiagrass, St. Augustine, Paspalum, and Kikuyugrass as well as Bentgrass, Annual and Perennial Poa annua, Kentucky Bluegrass, Perennial, Ryegrass, and Tall and Fine Fescues.

For more information about Anuew EZ Plant Growth Regulator contact your local Nufarm representative by visiting nufarm.com/usturf.

About Nufarm

Established more than 100 years ago, Nufarm is recognized as one of the leading manufacturers and suppliers of plant protection in the world. As a top supplier to the US turf and ornamental market, Nufarm strives to offer a solution for every challenge from innovations such as Anuew™ to go-to products such as SureGuard® SC, Celero®, Escalade® 2, Arena®, Pinpoint®, Traction™, Millennium Ultra™ 2, Safari®, TriStar® and the 3336® brand family. As the manufacturing landscape changes, Nufarm is expanding to bring innovation and choice to distributors, retailers and the professionals they serve. For more information and a complete list of Nufarm products, visit nufarm.com/usturf.

Nufarm Americas Inc. is a subsidiary of Nufarm Limited, a manufacturer, supplier and marketer of crop protection products based in Australia. Nufarm is recognized as one of the leading agricultural and turf chemical manufacturers in the world. Nufarm Americas, Inc. formulates products that serve the agricultural, professional turf, vegetation management and forestry markets in the United States.

 

Contact

Reuel Heyden
US Marketing Communications Manager– Turf & Ornamental
Phone: 919.748.9579
Email: [email protected]